Brief eight: Welcome to your new home.

Concept:
Everyone has ruined earth it is inhabitable so everyone is on their way to new planets. This design brief is for the humans on a spacecraft heading towards their new home on Mars.

Problem:

1. Humans need to move to a new planet and need information
2. Need structure and procedure (tickets, tags, belongings)
3. Need information on their new home.
4. Mars needs to feel like home.
5. Long journey, they need entertainment.

I intend to ... inform / instruct / persuade / direct / educate / promote ... to...

Inform, educate and instruct

a group of 

humans traveling to Mars (their new home)

... that

they need to live a different way than on Earth, they will need the survival guide.

Solution:
Method of delivery
Pack on the Spacecraft

The product
information about Mars. 

The range
Before the journey: 
. luggage tags, 
. tickets to board the spacecraft
. stamps pf the passport
. stickers for passport

During the journey:
. Entertainment pack
. Bookmark
. Welcome to your new home booklet

Entertainment pack.

For the new home:

. Poster (facts about Mars atmosphere) INFO GRAPHICS.
. Posters (to make Mars feel like Home) TYPE AND PHOTOGRAPHS (ICONS)
. Survival list (icons)



Distribution / the context
Given to Humans before they're departure to their new home. 
Packet for on the Spacecraft. (similar to aeroplane regulations 

CONTEXT